John Swofford, a longtime executive with America’s Auto Auction, has joined Dealers Auto Auction Group as its new vice president.

In a news release, DAA said Swofford, who most recently served as America’s Auto Auction senior vice president, brings a strong focus on operational efficiencies, staffing accountability and safety, and “has demonstrated exceptional leadership and strategic acumen” throughout his 30-plus-year career in the auto auction industry.

During his tenure of almost 14 years with America’s Auto Auction, DAA said, Swofford spearheaded initiatives that led to significant revenue growth, operational excellence and the cultivation of top industry talent, including overseeing the design and construction of a greenfield site in Houston. He also served as general manager of America’s Auto Auction Austin (Texas), where, DAA said, he significantly increased auction sales and revenue.

John Swofford

He previously served in management positions with several Manheim auctions and helped that company open its first location in China.

DAA CEO David Andrews said Swofford’s “proven leadership, strategic vision and wealth of experience in the automotive industry will undoubtedly elevate our operations. With John at the helm, we look forward to achieving new heights of success and delivering unparalleled value to our customers and clients.”