Subaru’s Dallas Region Reaches Record Sales Again
CHERRY HILL, N.J. — In a month where it saw especially strong increases in 2010 model-year Legacy and Outback sales, Subaru of America's Dallas region kept its perch as the best-selling region in March and enjoyed its ninth straight month of record sales, as well as its 11th straight month of year-over-year improvements.
Specifically, the region's sales for March climbed 118 percent from year-ago figures. The Outback's sales in the region were up 446 percent, and sales for the Legacy climbed 177 percent.
Moreover, through the first three months of 2010, the Outback's sales have shown a 440-percent upswing in the region. Also, the region has seen a 200-percent spike in year-to-date sales for the Legacy.
"To be the sales leader for the company is a tribute to how our newly redesigned products have appealed to this market," stated Troy Poston, Dallas zone director for Subaru of America.
"The 2010 Subaru Outback and Legacy are selling especially well and we look forward to meeting the growing demand this region has for safe, durable and fun-to-drive Subaru vehicles," Poston added.
Overall, Subaru saw growth on a national basis, as well, and posted record first-quarter sales.
Its March sales, in particular, climbed 46 percent. Through the first three months of the year, sales are up 36 percent.